1to1 Movement was founded in 2011 by founding staffers Jonathan Zaidman and Amanda Tatum. They brought Josh Robinson and the San Diego Sustainable Living Institute program soon thereafter and the rest has been a flurry of efforts from staff, Board of Directors, interns, volunteers, and supporters.
If San Diego has ever had an unofficial spokesperson, it’s Jonathan. He lives for the city and loves everything about it. Yep, he really does honestly believe that seasons are for suckers. Jonathan has worked in the fields of education, wildlife conservation, waste diversion, and sustainability, and sees all of the causes surrounding social justice issues as related to one another. Jonathan loves good food, drink, and of course, his dog Winston.
Ylfa is an educator, puppeteer, and avid bird watcher newly arrived from Chicago. Ylfa has served as an educator and guest faculty at institutions including Luther College, Forest Preserves of Cook County, Lincoln Park Zoo, and the Chicago Park District. When she isn’t teaching youth about how they can help our communities become more sustainable, she’s building life-size animal puppets out of trash (of which the giant squid is her personal favorite).
A San Diego native who once or twice tried leaving San Diego for greener pastures found himself back home in 2011. Josh has a Master’s in Ecological Landscape Design, founded and operated an award winning rainwater and greywater harvesting company, and has taught hundreds of people how to do the same. Josh can often be seen making pizza in an outdoor, wood fired, handmade, mud oven.
Yael is a lover of nature. Her earliest childhood memories are of spending hours upon end in her enormous-seeming San Diego backyard gathering berries, making flower garlands and creating magical concoctions with plants. She has worked as a florist and a gardener and is now responsible for starting millions of seeds that end up as healthy, organic fruits and vegetables on San Diegan’s plates. Her mission is to share nourishing food with all of San Diego.
After growing up in New England, Nate and his wife Jenny packed up and drove across the country and never looked back. After a detour in The Evergreen State, where Nate was a community mobilizer, environmental educator and even an oyster farmer, he finally found his way to San Diego. An urgent optimist by nature, Nate is inspired by the power of experiential learning and bringing people together to celebrate sustainability in all its forms. As Development Director, Nate is a connector for anyone who shares common values with the 1to1 Movement and wants to get involved. Nate loves great seafood, stubborn hound dogs and his hometown Boston Celtics.
Caitlin is a next generation trustee and grant committee member at the Wege Foundation, an environmentally focused family foundation located in Grand Rapids, Michigan. Her grandfather Peter, founded the organization in 1967 and she has followed his lead, living a life inspired by his pioneering spirit and passion for the planet. Caitlin is also a Partner in MooDoos Limited Partnership, a private family Investment Fund based in Arizona, where she is an Angel Investor that is active in companies across the country and in Canada. She has her BFA from Syracuse University and has 10 years of experience as an interior designer in the healthcare and commercial sectors. Caitlin participates on additional boards and committees around San Diego, including the advisory board of the Zahn Innovation Platform Launchpad. The Z.I.P is an incubator and entrepreneurial community that supports San Diego State University (SDSU) innovators and aspiring entrepreneurs to launch viable startups. Caitlin is passionate about environmental justice, education, community health, and culture, and wishes to use her education, time, and resources to further the advancement of these causes.
Nicole is a passionate environmental capitalist believing that the efficient “allocation” of natural resources with full and accurate valuation is the solution to living in harmony with nature. She practices her passion during the day at Akamai Technologies serving as the director of environmental sustainability and after hours in the world at large with organizations like the 1:1 Movement. Nicole has a Ph.D. in environmental engineering science from Caltech and is pretty much into anything to do with true sustainable living.
Kestrel is a globetrotter with small-town Wisconsin spirit. She has lived in Chile, London, Madrid & New York, where she soaked up every moment of human interaction and opportunity for street style gawking along the way. Style is her favorite way to share stories; whether it's words or garments, she's always reorganizing them, and iterating on her ways to better tell conscious tales. Her past sustainable fashion work has been with: People Tree, Global Action Through Fashion, The GreenShows, FashionMeGreen, Fashioning Change, Ecouterre, Inhabitat & EcoSalon. Kestrel currently works with her family, helping to bring their meatless Walnut Burger to more plates around the country. Her passion project AWEAR World, is a platform that inspires us to think about where our clothes are made, what they are made of, and who makes them. Along with her creative sidekick, she recently founded Falcon Related, a values-driven visual branding service for responsible companies.
Pratima Arapakota is a Senior Market Intelligence Analyst at Autodesk, where she supports marketing initiatives for the architecture, engineering, and construction segments. She graduated with a dual MBA/MPA from Cornell University, and a Bachelor of Science in Economics and Biology from the University of Toronto. Pratima has also worked in the field of public policy, with experience at the International Centre for Trade and Sustainable Development, the G8 Research Group at the University of Toronto, and the Ontario Ministry of Finance. Her interests lie at the intersection of environmental sustainability, consumer engagement, and public-private partnerships.
Kalista first got involved with environmental activism when she ran a "Green My Apple" campaign on her college campus at USC collecting hundreds of photo petitions of students urging Apple to properly recycle their e-waste. Since then she has dedicated her career to making the earth a safe and kind place for humans and animals alike by connecting philanthropists with projects that share their same goals for compassion and action. When she's not helping organizations develop fulfilling donor-centric fundraising programs as a non-profit development consultant, you'll find her making the world's greatest coconut milk ice cream. Really, the best.
Brett serves as Program Manager at the NADO Research Foundation, a non-profit organization based in Washington, DC. His work supports building stronger, more resilient, and equitable communities and towns, primarily in smaller metropolitan areas and rural regions. Brett designs and facilitates trainings, workshops, and peer exchanges for a variety of audiences including local and regional planners, elected officials, economic developers, and residents. He has worked at the state and federal levels on sustainability, economic development, and place-based initiatives. He holds degrees from Georgetown University and the University of Baltimore School of Law.
Dan is the founder and director of Moostache Films, a production, design, and branding studio that loves to tell great stories. Dan comes from the world of digital and social marketing, where his work with Microsoft, Sprint, Marriott, and Farmers Insurance landed him on the Forbes 30 Under 30 list. Since then, his focus has been on telling authentic and impactful stories that lead to action and change. As a hiker, climber, surfer, and lover of the outdoors, 1to1’s story caught Dan's ear and he was excited to join the team in 2016. Dan hopes to continue spreading 1to1’s critical message to an audience that is eager to act, specifically in the efforts of environmental sustainability, healthier food habits, and waste management.
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